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Get in the Zone: A new DIY site goes live.

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We think DIY is awesome. It’s a way to get creative and save money at the same time. Best of all, depending on your project, it can usually be completed in a weekend. Zone Interiors’ products fit right into that mindset — ready-made blinds that can be ordered cut-to-size and installed in no time.

Zone Interiors is the second website launch in the Gale Pacific family of websites. The brand prides itself in manufacturing modern, on-trend Venetian and roller blinds. The blinds tick a lot of boxes for the home renovator or those simply looking to update their window coverings. They are of comparable quality to custom-made blinds, they’re durable, easy to install yourself and, most importantly, they’re affordable.

After undergoing a rebrand for the blinds and window furnishings range – from Zone Hardware to Zone Interiors – our brief was to deliver a website that reflected the brand’s story of delivering contemporary DIY products at affordable prices.

From a business perspective the objective of the new site was to drive the target audience to Bunnings and Mitre10 where Zone Interiors blinds are predominantly sold. To do this, the site contains two main features: how to articles (including important child safety tips) and a blind selector tool. The how to section is a handy place to find information on how to measure, purchase, install and clean your blinds.

The blind selector tool lets you apply a range of filters to narrow down your search for the blinds you need. Once you’ve chosen your preferred style and colour, add them to your shopping list. Print the list and take it to your nearest Bunnings or Mitre10, or get it emailed to you for DIY adventures later on.

If you’re looking to freshen up your home interior and window coverings, check out the Zone Interiors website. It’s sure to give you plenty of inspiration and know-how.

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